We work across a range of disciplines including architecture, brand identity, heritage conservation, and interpretive design with the unifying principle of positive social impact.
Purpose
We seek to empower our collaborators by applying values-based design decisions and radical transparency in our process.
manifesto
Choose the path of curiosity.
Align actions with values.
Nurture community and collaboration.
Focus on quality over quantity.
Share our expertise with the world.
Team
Matt C. Reynolds
Design Director
Matt is an Architect and Registered Graphic Designer who brings a holistic, collaborative approach to design. He has a decade of experience working across the disciplines of architecture, heritage conservation, branding, and interpretive design. As a Rick Hansen Foundation Accessibility Certified Professional he is an equity advocate and utilizes an empathetic, feedback-based process.
Matt currently sits on the Board of the Heritage Foundation on Newfoundland & Labrador, the Preservation Committee, and the Build Heritage Experts Panel for the City of St. John’s. He has worked for award winning design firms across Canada including ERA Architects (Toronto), Fathom Studio, DSRA, and FBM Architecture (Halifax), and holds a Master of Architecture from Dalhousie University.
Why hire a Registered Graphic Designer?
Recognition
A Day in the Life: Matt C Reynolds
Association of Registered Graphic Designers (RGD), April 2020
Bonavista Coffee Company
New Work by Provisional RGDs, Association of Registered Graphic Designers (RGD), March 2020
Bonavista Coffee Company
Fonts in Use, November 2019
The Faroe Islands: Ethnographic Methods in Architecture
Fonts in Use, September 2018
With his thorough approach and creativity, Matt developed a business wordmark and icon that captured the essence of my brand.
Todd Landon, Owner of Landonedge Skating + Consulting